Owner:

Raised on a farm in Wales, Veronica Gretton also owns and runs 401K Music Inc, a New York based Music Publishing, Artist Rights & Management company.  

With over 30 very enjoyable years of consecutive worldwide music industry experience (Record Label Management, Music Publishing, A&R, Artist Development, International, Touring and Artist Management), Veronica has worked in London, Los Angeles and New York for such revered music companies as Stiff, ZTT, Zomba, Fiction, East West, Radioactive and with such iconic Artists such as The Cure, The Stone Roses, The Ramones, Tori Amos, Live, The Pogues and Mick Jones of The Clash.

Outside of work, when not reading or watching Scandinavian noir, Veronica is probably reading or watching something on house building and renovation – the new rock n roll!

Associates & Staff